The content pods are relatively brief framing sessions for key knowledge and skills. Each pod is oriented around a tool, a process visual, or a brief study with clear, actionable insights that can be used in the afternoon app labs and, more importantly, in attendees’ day-to-day work. The pods are aligned with the three overarching themes of the conference—reach, revenue, and impact—and range from 15 to 20 minutes in length. Pods will be captured on video and posted in the online community that will build on the place-based symposium. Time for collective Q&A will follow the last content pod. Topics reflect the issues and challenges we’ve heard from advisors and registrants.
- Business Model Innovation in the New Learning Landscape (presented by Seth Kahan)
- Connecting Data Across Marketing, Membership, and Learning (presented by Wes Trochlil)
- New Models for Credentialing and Certification (presented by Celisa Steele)
- Amplifying Value and Brand to Attract and Retain Customers (presented by Jeff Cobb)
The symposium is focused on actionable ideas and concepts that will help attendees improve the reach, revenue, and impact of their education business. The pods will be designed to deliver these ideas and concepts concisely and effectively. View example content from some of the 2015 content pods.